Case Study

The company Tierra Inquieta was created in 2019 by Manuel Gil, with the mission of creating innovative spreads from Extremaduran agriculture’s products of the highest quality.

In this sense, the concept of “Tierra Inquieta” was born from the union of two fundamental ideas: food grown in the land of Extremadura and the concern of its founder to innovate and respond to new needs in the regional food market, resulting in a range of spreads made from ingredients such as regional olive oil or the best vegetables, respectful with the environment and with a new group of consumers committed to sustainability, local products and vegetarian/vegan food.

“Tierra Inquieta” successfully integrated the love of its founder and team for the rural area of Extremadura, but also for its gastronomy. It is a the materialization of Manuel’s desires to create a positive impact in his community, by building a brand of organic / vegan pâtés from Extremadura, in which we bet for natural flavours and for being a healthy and original alternative in food, in which products can be saved from allergens.

But, how  did the idea for such a socially impactful enterprise come up? Manuel Gil saw a market opportunity in the organic and vegan spreads sector, which would provide quality nutrients to consumers, made from extra virgin olive oil and high quality local products from Extremadura, and are specifically formulated to avoid any allergens. This process was only possible thanks to the co-creation of its founder with the research centre CTAEX (Centro Tecnológico Agroalimentario de Extremadura) and his own father, a research cook in a restaurant in Los Santos de Maimona (Extremadura).

VIEW MORE IN CASE STUDY PAGE