Curriculum
MODULE 2 - Defining your Social Business
Unit 1 – Business Model Canvas for social enterprises
0/8
Unit 2 - Finance & fundraising
0/13
Unit 3 - Legislation
0/1
Unit 4 – Marketing for social enterprises in the field of gastronomy
0/8
Text lesson
Self-reflective questions
- Describe the key characteristics of your customers/potential customers. (gender, age, residence, marital status, what is of value to them, etc.)
- What is the added value of the products/services you offer? How can you turn them into a marketing message?
- Which communication channels would you like to use in your marketing activities and why?