Think about the market you are addressing and together with the information you have on your customers, think whether you aim at one market or customer segment, or you are addressing a different segment.
Prioritizing your business ideas… especially for those of you who are considering more than one venture. There are numerous ways to investigate the business ideas that have emerged for you and about which you are passionate. One of the most basic methods is to prioritize your ideas by asking yourself the following two questions:
Place the business ideas you have generated in the matrix below
| Easy to do | Hard to do | |
| High Impact | ||
| Low Impact |